Firstly, let me begin by saying that I have missed chatting to everyone at Etsy and I have found it hard not being able to have one spare moment to blog, update my shop or just chat in the forums. I'm so happy to be back!
Sanlam SA Fashion Week was exhausting. I did not realise how much work was involved in preparing for the show and then on each day. In my nursing days I could handle being on my feet solidly for 12 hours but I have to admit that I struggled for the exhibition. Perhaps it has something to do with me expecting our second child but I managed and I am proud to say that I was a success.
Being an exhibitor was a wonderful learning curve for me and I feel that I have grown as a small business owner. I know have a much bettering understanding of my target market, customers, marketing and sales. I also know what to expect at future exhibitions and what I should focus on.
Next time I won't go for such a busy background to display my jewellery on, you could hardly see my pieces. I love damask fabric so I decided to upholster a table in this for my stand. My stand turned out beautifully and the fabric drew a crowd but it was not a good choice and my work was lost. I learnt my lesson and next time I will use a plain fabric.
Unfortunately SA Fashion Week was not that well supported, which is sad as there where SO MANY talented young South African designers there, but at least I managed to make a number of wonderful contacts and I made a number of wonderful sales.
My jewellery is also going to be featured in a few South African magazines and stores.
Its all very exciting. Watch this space!
August 31, 2008
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1 comments. Have your say!:
Wow, you did a lovely job! The damask print may be a little busy, but not too much, it is still very classy.
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